A News Director’s Practical Guide to Public Speaking

Don’t Just Say It: A News Director’s Practical Guide to Public Speaking

About The Book

Want more public speaking tips and straightforward pointers to improve your public speaking? Click here to purchase a copy of "Don’t Just Say It... A News Director's Guide to Public Speaking," and you’ll be on your way to enjoying your time behind that podium.

Matt Ellis worked in newsrooms across America for nearly three decades. As a reporter in Bluefield, WV and a news director in Boston, Matt gained a unique perspective on what makes a good story. It’s a skill he honed further as head-writer for “Good Morning America.”

With that background in broadcast journalism, Matt has developed an expert media coaching strategy—coaching hundreds of businesses, non-profits, schools and colleges on the nuances of public speaking.

Matt shares this knowledge in his new book, “Don’t Just Say it… a News Director’s Practical Guide to Public Speaking.” The ultimate insider’s manual, the book gives public speakers at all levels a game plan for connecting their story to their specific audience. With real-world examples and a newsman’s view of making communication simple and direct, Matt shows readers how to harness their anxiety into positive energy and deliver a presentation that is focused, entertaining and informative.

Get Your Copy

Order your copy of "Don't Just Say It... A News Director's Guide to Public Speaking," and you'll be on your way to enjoying your time behind that podium. Order it now on Amazon or listen to it on Audible.

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Learn More

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What Our Clients Say

"Working with Ellis strategies was effective in making me a confident public speaker. It was easy to work with Matt. He worked around my busy schedule, and his insight and tips were exactly what I needed to up my game in public speaking."

Dr. Martina Stippler

"Ellis Strategies played a crucial role in our non-profit's successful launch of a major program by developing a well-planned PR strategy, coordinating with media outlets, politicians, and managing critical event details. Their efforts resulted in extensive media coverage and local political engagement, positioning us for continued growth with their invaluable partnership."

Patrick Belmonte

"Thank you so much for an excellent experience! My Team was very satisfied!"

Dan Van Hise, RRT-NPS

"We rely on Matt for his strategic guidance. We have a long-standing, collaborative relationship that has resulted in substantial media attention and content creation."

Manikka Bowman

"Ellis Strategies really hit the mark for us. Their strategy helped us educate the public and the Legislature about the effectiveness of the Community Preservation Act. Matt and the team took control and drove the initiative to the finish line."

Stuart Saginor

"Matt helped us navigate a challenging communications situation. He helped refine our messaging, and brought deep expertise into the timing and sequencing of our message so we could maintain control of a dynamic situation. We planned very carefully, and everyone knew their role, and things unfolded exactly according to plan. He was a true pro in a high-stakes situation."

Adam Olenn

"Matt and his team have repeatedly demonstrated their ability to raise ULI Boston's profile, and increase the local media's coverage of real estate development, land use and urban planning. We count on Matt's knowledge and perspective to help guide our programming decisions."

Stephanie Wasser

"We rely on Matt’s insight to guide our PR and Marketing efforts. Over the years he and his team have demonstrated their ability to generate placements in key media outlets which have helped raise awareness of our company."

Stacy Brandon

"We’ve had great success working with Ellis Strategies. Matt and his team consistently provide us with new ideas for getting The Concord Group recognized by key journalists. His team has also been critical in helping us release white papers to our industry. We don’t make a PR move without consulting Ellis."